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Shenzhen Jingwang Electronics Ltd.

Client Overview


Jingwang Electronics, established in 1993, is a globally leading enterprise specializing in the research, development, production, and sales of printed circuit boards (PCB) and high-end electronic materials. Listed on the Shanghai Stock Exchange Main Board (stock code: 603228), Jingwang is recognized as a National High-Tech Enterprise.

The company operates five major production bases in China, located in Shenzhen and Longchuan (Guangdong), Jishui (Jiangxi), and Jinwan and Fushan (Zhuhai), encompassing 11 factories and employing over 14,000 people worldwide.

Jingwang's products are widely used in high-tech sectors such as communication equipment, industrial control, power electronics, medical instruments, security electronics, and aerospace. The company maintains long-term partnerships with global leaders such as Huawei, ZTE, Hella, Microsoft, Honeywell, Apple, Flex, BMW, Siemens, and Samsung.


Project Background


In recent years, supported by national policies, China's PCB industry has developed rapidly. As a leading domestic enterprise in the PCB sector, Jingwang Electronics seeks to expand its scale while transitioning toward high-end, technology-leading products.

The company aims to shift from delivering products based solely on customer blueprints to engaging in early-stage customer R&D, enhancing its R&D system maturity. By offering integrated solutions from product innovation design to supply, Jingwang aims to increase customer satisfaction and strengthen customer loyalty.


Project Process


Clarifying Strategic Direction: Developed a product roadmap and established mechanisms for project initiation reporting and management.

Building Organizational Teams:

Created a “comprehensive command headquarters” model for product lines.

Built cross-functional teams accountable for product commercial success as "product profit centers."

Formed a business decision-making team to oversee product roadmaps, project initiation, and key development milestones.

Optimizing Processes and Tools:

Established operational and evaluation mechanisms for projects across different phases and types.

Built a systematic process framework to codify knowledge and competencies, with defined management mechanisms.

Enhancing Personnel Capabilities:

Defined quality management processes and job responsibilities for R&D stages.

Strengthened core team capabilities.


Implementation Outcomes


Establishing a Customer-Oriented R&D System:


Achieved rapid alignment with customer technology roadmaps through market and technical insights.

Implemented quantitative evaluation standards for R&D projects, effectively guiding R&D efforts.

Introduced financial analysis to delineate R&D and manufacturing costs, with material costs managed by PDT, reducing R&D trial cycles.

Integrated PQA monitoring mechanisms in new product introduction projects, reducing quality issues in production by 10%.

Systematically organized customer product trees for targeted follow-ups, improving key client engagement by 20%.

Optimizing Processes and Project Management Mechanisms:

Realized a project-based management approach, with most product and technology planning projects adhering to the management framework.

Built and piloted the IPD (Integrated Product Development) system, achieving collaboration between processes, quality, and business teams.

Enhancing Cross-Departmental Collaboration:

Reduced technology transfer cycles between business units from 3-6 months to about 1 month.

Achieved 100% cross-department collaboration and evaluation through the PDT Manager Operations team, establishing a foundation for interdepartmental teamwork.

Improved overall efficiency of new product introductions through cross-functional management at the project level.

This comprehensive approach positioned Jingwang Electronics to lead in high-end PCB manufacturing, enhancing its competitive edge in both domestic and global markets.

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